New campaign introduces the Camatic product line—uniting 190+ years of engineering excellence with world-class design.
North Berwick, Maine — August 26, 2025 — Hussey Seating Company, a seventh-generation, family-owned leader in spectator seating, today unveiled Engineering Elevated by Design™, a new campaign that introduces Hussey’s Camatic product line of seats. The work champions what happens when precision engineering and celebrated design don’t just meet—they multiply—bringing venues a simpler path to beautiful, durable seating systems that install easily and perform for years.
“By integrating Camatic’s celebrated designs with Hussey’s engineering and manufacturing muscle, extensive dealer network, and major project expertise, we’re giving venue decision-makers a simpler path to seats that look incredible, perform relentlessly, and are easier to install and maintain—across stadiums, arenas, auditoriums, campuses, and worship spaces,” said Sean O’Leary, VP of Sales & Marketing, Hussey Seating.
A Dream Team for How the World Sits
Inspired by legendary pairings—think Axl & Slash, Jordan & Pippen—Engineering Elevated by Design positions Hussey + Camatic as the modern “dream team” in seating. The national campaign launches in September 2025, with an international rollout later this fall, running through 2026 across streaming/CTV, online video, paid social, digital, and trade print.
“With Camatic’s iconic styling and Hussey’s proven systems, we’re delivering seats that elevate the fan experience and the facility’s bottom line,” added O’Leary.
What’s New for Venues
The newly added Camatic product line within Hussey’s portfolio expands choice and capability for every venue type. The newly added chair offerings are available in both beam-mounted, telescopic, and fixed installations across stadiums, arenas, auditoriums, performing arts, higher education, and worship—delivering durability, weather resistance, streamlined installation, serviceable components, and simplified maintenance. Backed by a design pedigree proven at world-class venues such as SoFi Stadium, Wimbledon’s All England Club, the Melbourne Cricket Ground, and Allegiant Stadium —now matched with Hussey’s North American manufacturing footprint, global dealer network, and direct sales team.
For more information about Hussey + Camatic, please visit www.husseyseating.com/hussey-camatic.
Media Contact:
Ellis Reavey
Brand and Communications Manager
ereavey@husseyseating.com
207-676-2271
ABOUT HUSSEY SEATING COMPANY
Hussey Seating Company is the world leader in designing and manufacturing seating solutions for the sports and entertainment, education, esports, and performing arts markets. Innovators since 1835, this 7th-generation family-owned business has transformed from modest steel fabrication roots into a global powerhouse and the most trusted seating partner in the industry. Hussey Seating products can be found in more than 70 countries. From the thousands of seats at Gillette Stadium in Foxboro, Bridgestone Arena and Nissan Stadium in Nashville, to the luxurious chairs in the MGM Theater in Las Vegas, and the telescopic bleachers in local high schools, venues around the world trust Hussey Seating with their biggest moments.
Learn more at https://www.husseyseating.com/hussey-camatic/
