With the popularity of mobile devices such as Apple's iPhone and Blackberry, millions of people-worldwide- are now engaging in on-the-go social networking via their phones. The growing influence this immediate information communications phenomenon has the potential to improve internal and external communications.
We have responded to this interactive communications shift not only with this blog, but also with more frequent posts and enhanced content (article links, project images, and current events) on Facebook and Twitter, and are actively inviting new “fans” and “followers”.
Joining and participating in online social communities where your customers, employees, and professional colleagues network is now considered essential. A recent study of social media usage by Chadwick Martin Bailey and iModerate Research Technologies found 60% of Facebook fans and 79% of Twitter followers are more likely to recommend brands they fan or follower.
We look forward to reading your comments on our postings and receiving your fan page or follow invitations.